Our History

Florida’s Natural Growers became a cooperative of Florida citrus growers in 1933. Take a look at Florida’s Natural over the years.

1933

A small group of passionate growers creates a cooperative with one goal: making the best citrus products possible.

1938

We invest in machines to extract juice, an advancement that leads to canned orange juice.

1940s

To provide juice for the military during World War II, we build a concentrate plant in Lake Wales, Florida.

1960s

People want chilled juice products. We're happy to oblige, adding a variety of new juices and warehouses to store refrigerated cartons of juice.

1987

From this moment on, we commit to crafting only the finest, premium, never-from-concentrate juices. The Florida's Natural® brand is born. Because it’s flash-pasteurized, Florida’s Natural is as close to fresh-squeezed taste as you can get without having a grove outside your window.

1989

Florida's Natural Ruby Red Grapefruit Juice makes its debut. The first premium not-from-concentrate grapefruit juice, it remains America’s favorite.

1990

Florida's Natural Lemonade makes its debut. For extra convenience and freshness, Florida's Natural introduces the pour spout on not-from-concentrate cartons.

1991

Florida's Natural not-from-concentrate Natural Style Apple Juice lands on supermarket shelves.

1994

Florida's Natural juices are in stores nationwide, including the world’s first not-from-concentrate orange-pineapple blend.

1998

The cooperative changes its name to Florida's Natural Growers.

2001

The Grove House Visitor’s Center opens. People from all over the world come to learn about the rich history of our cooperative and how we craft the best juices anywhere.

2004

Charley. Frances. Jeanne. Three hurricanes in six weeks pummel our area and devastate crops. But we're determined to bounce back—and we do.

2006

Florida’s Natural introduces a premium, not-from-concentrate blend of orange and strawberry juice, delivering a uniquely sweetened flavor twist for breakfast.

2007

By installing solar panels at the Grove House, Florida's Natural becomes even more energy-efficient.

2008

Florida's Natural Growers celebrates its 75th anniversary.

2015

In 2015 Florida's Natural introduces Fit & Delicious: with 45% less sugar & calories, and 100% Florida-grown Valencia taste.